Do you pick up the free news magazines in the racks outside of your grocery store? Most people do. These free publications often provide news that is missed by the daily newspaper. Specialty publications are packed full of information about health, car care and other topics. The question is: Why aren’t you advertising in these [...]
While many people think radio is a lost medium, in many cities and towns the local radio station is their source for news and information. Radio does not require the listener to be actively engaged like television or newspaper. All you have to do is listen. How can you tap into this viable market without [...]
Everyone has a favorite charity or cause. In most cases, they give money or volunteer their time. Partnering with a charity is a great way to draw attention to your chiropractic office. Here are some ways to help your community and get your picture in the paper: Make a donation. This doesn’t have to be [...]
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