By now, you’ve likely heard of how businesses around the world are using Twitter and other social media sites to broaden the scope of their message. Every day, millions of people log on to Twitter and other social media sites to hear the latest from family, friends, and business they follow. That’s why more [...]
The issue of using original or duplicate content for chiropractic websites may sound like a simple one, but in this case, the easiest way is not necessarily the best. Though website writers may want to cut corners and save valuable time by using copied content from another site, it could actually hurt the site more than help it. [...]
Here the deal, I’m going to save you $12,000 in less than a minute!
I spent a chunk of today speaking with a chiropractor about ways he could improve his marketing strategies without increasing his budget. As we were itemizing his marketing expenditures for the last year, I ran across a $12,000 expense with [...]
An increasing number of chiropractors are turning to shady forms of marketing in order to turn a quick buck. These strategies include: writing fake positive reviews, slandering fellow chiropractors, attempting to cheat search engine results, making empty promises to patients, using annoying pop-up boxes on websites, and aggressively up-selling chiropractic services.
The root [...]
It’s a lot of work getting a visitor to your chiropractic website. Each year, more and more websites go online in your community, and they’re all vying for the same patients. So it’s a little shocking to see what some chiropractors do with their sites. It seems like some of them are actually trying to [...]
I have a confession to make.
It’s embarrassing, but I’ve decided to come clean and admit… that I’m addicted to Twitter.
Judge me if you must. A bunch of my old blog articles make fun of Twitter, but I’ll gladly admit that I was wrong!
My problem was that I just couldn’t figure out how [...]
Considering changing your domain name? Think carefully before making a decision because it will impact your search engine ranking!
Your domain name plays an important role in how your website ranks on searches. For instance, domain names that have been around for a long time and have consistently produced high quality content are given a [...]
There’s a recent trend toward automating social media marketing, which is understandable given the amount of time and energy required to run a successful campaign on platforms like Facebook and Twitter.
Wouldn’t it be amazing if someone wrote an computer algorithm that automated those pesky, but necessary, interpersonal interactions that drive every social media [...]
The chiropractic profession is drowning in fake reviews! Search for chiropractor in any major city and I can guarantee (with certainty) that at least two or three of those doctors are writing fake reviews for themselves or trading positive reviews with other doctors. This kind of disgusting, dishonest, corrupt, self promoting behavior is plaguing [...]
Millions of business owners are outraged about the new Google Places update, which removes all of your hard earned reviews from websites like Yelp, City Search, and Angie’s List. The outrage is well justified because many business owners have spent months, or even years, collecting positive reviews from their clients — now these reviews [...]
