Nefarious Chiropractic Marketing Tricks

September 06, 2010

** The views and opinions expressed in this article aren't necessarily the opinions of Chirohosting - just its marketing director. **

How the heck did chiropractors end up beset by so many sleezebags, con artists, and thieves? I won't mention names, but there are some slimy chiropractic marketing companies out there.

Why chiropractors? Generally speaking, chiropractors are dedicated, kind, well meaning professionals who spend their lives helping other people. Why not target used car salesmen, loan sharks, or collections agents?

These "experts" charge thousands of dollars for services that I can provide in ten minutes. In fact, I usually provide those services to my clients for free. Why would I charge somebody $200-$1000/month for ten minutes of work??

I guess I could - but I wouldn't be able to sleep at night, regardless of how much cash I had stuffed under my bed.

If you're a chiropractor, take my advice: don't spend money on these guys without giving us a call. We'll point you in the direction of a few decent folks or we'll teach you how to do the work on your own and we won't charge you a dime for the advice/help.

Here's our number (800)295-3346. Heck, you can even ask for me by name.

Rod Campbell
Marketing Director